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Welcome to New Stream, a project supported by Bank of America Merrill Lynch and operated by Business to Arts.

How New Stream will be delivered

New Stream is a culmination of many years of partnership between Business to Arts and its stakeholders. Our core mission of developing creative partnerships has allowed us to come into contact with some of the very best thinking in culture, in business, and among those who support both communities.

The project is based around five individual streams of activity which will provide subsidised access to training, strategy development and information, while creating a platform for greater collaboration within the sector.

From the outset of the project, we will be delivering fundraising training with the experts at Forimpact.org, with whom we have worked to tailor a programme for the Irish market.

We will also work with Genesis, a marketing and organizational development consultancy who have previous experience with the cultural and not-for-profit sectors as well as a wealth of Irish businesses. Genesis will create fundraising and marketing strategies, helping organisations to engage with potential investors more effectively.

As we develop the programme we will collaborate with partners including Salesforce, Google, PwC, Mason Hayes+Curran, CultureLabel and many others.

New Stream will continue to develop based on feedback from participants, and will be evaluated in association with the UCD-based MA in Cultural Policy and Arts Management. This will ensure that it achieves high standards and identifies opportunities for improvement and change.



Bank of America Merrill Lynch
Business to Arts, 44 East Essex Street, Temple Bar, Dublin 2, Ireland | T +353 1 672 5336 | F +353 1 6725373 | E info@businesstoarts.ie | CHY No. 9871
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